Unilever India’s CEO Highlights Rush to Tap into India’s Vast Market Potential

SOURCE – ET

Unilever India’s CEO Emphasizes the Urgency to Harness India’s Vast Market Potential

Sanjiv Mehta, the CEO of Unilever India, has stressed the need to seize the vast market potential in India. As Mehta prepares to retire after 27 years with the company, he highlights India as one of Unilever’s fastest-growing markets and envisions it as a potential future leader in the company’s global portfolio.

Successor’s Focus: Innovation, Marketing, and Distribution to Capture India’s Massive Consumer Base

Mehta asserts that Unilever’s successor in India must prioritize innovation, marketing, and distribution strategies to tap into the country’s enormous consumer base. With India’s market dynamics evolving rapidly, staying ahead of changing consumer trends will be crucial for success.

Emphasis on Sustainability and Social Responsibility

According to Mehta, Unilever India must place a strong emphasis on sustainability and social responsibility in the Indian market. Aligning with India’s growing focus on sustainability and societal impact will be vital for long-term success and reputation-building.

ALSO READ  Airbus's Potential Order for 500 Jets from IndiGo

Additional Details:

  • Mehta has served as the CEO of Unilever India since 2013, becoming the first Indian to hold this position.
  • Unilever India has witnessed a significant revenue growth of 50% under Mehta’s leadership.
  • The company has successfully launched various new products and brands in the Indian market.
  • Mehta is a graduate of the prestigious Indian Institute of Management, Ahmedabad, and also serves as a member of the Prime Minister’s Economic Advisory Council.

Challenges for the Successor:

  • Rising competition from both domestic and international players in the Indian consumer market.
  • The need to foster a culture of innovation to adapt to rapidly changing consumer preferences.
  • Exploring new markets and segments to further expand the business.
  • Addressing sustainability challenges and fulfilling social responsibility commitments.

Despite the challenges, India’s vast market size presents immense opportunities for growth. The successor to Sanjiv Mehta will have the chance to propel Unilever’s business forward and positively impact the lives of millions of Indian consumers.

ALSO READ  Paul Thwaite appointed as interim CEO of NatWest Group

Stay updated with us to gain more insights into India’s dynamic consumer market. Thank you for reading.

spot_img

Latest articles

Related articles