Bloomberg News reports that Spotify is considering adding full-length music videos to its app.The goal is to compete with TikTok and YouTube, which are popular platforms for music videos. Currently, Spotify allows artists to upload looping GIFs to accompany their music tracks.
Moreover, the platform already offers a collection of over 100,000 podcasts with videos.However, the inclusion of full-length music videos would mark a substantial expansion for Spotify.
If Spotify does introduce full-length music videos, it would be a noteworthy achievement for the company. Music videos are widely used by artists for promotional purposes and can help attract new users to the platform.
Incorporating full-length music videos into Spotify has its challenges. One challenge is ensuring high-quality videos. Another challenge is minimizing data consumption for a seamless user experience. Spotify’s inclusion of full-length music videos is a significant move.
It allows Spotify to compete with TikTok and YouTube. Additionally, it enhances the overall music experience for its users.
